The living room is the front part of our house. It doesn’t matter if it is spacious or minimal if it’s time to update it – you need to get down to business, inspired by the work of designers from all over the world.

Most often, the term “wow factor” can be found in the vocabulary of those who are engaged in advertising, but it is also directly related to interior design. This word denotes a certain focal center, a bright piece of furniture or decor, which first of all attracts the attention of the person entering and around which the whole composition is often built.

However, the latter is not necessary, the main condition is to attract, delight, add as much charm to the room as possible. Here are ten wow factors that will transform the living room – a room that must shine.




New life for basic colors




Beige, brown, gray – these colors are considered the classic base of the interior and the perfect neutral background for design experiments. At the same time, monotonous interiors with the same shade of cream wallpaper, an identical layout and typical “wood-like” walls are still alive in the memories.

We propose to rethink the use of these colors and make them interesting with fresh combinations and interesting textures. For example, your living room will definitely not go unnoticed if in the interior you combine several shades of gray and the now very fashionable powdery pink. You can also win due to the contrast of calm colors and paraphernalia of an industrial style: concrete walls or ceilings, bricks and large windows.

Window in the spotlight




Forget about monochromatic light curtains – a window can be as complete a part of the interior as your favorite bright sofa or a vintage table from Paris. If you live in a country house, replace the curtains with modern shutters in any rich color. Blue will look especially good – a deep and cold color that will not only attract attention, but also create a feeling of spaciousness. If you live in a city apartment, and not with panoramic windows from floor to ceiling, do not be discouraged and in any case focus on the window. Bright multi-layer curtains will help you with this.

Bright colors




Forget the “bright walls, neutral furniture” rule, because it’s out of date. If you have chosen a rich color paint for decoration, it is not necessary to select gray or black furniture for it. Add colors and feel free to experiment with combinations: for example, furniture in a deep green or blue color is suitable for bright yellow walls. And in contrast to a coral or bright red wall, boiling white details and furniture will look good. The main thing is to find a balance.

Hanging chair




Childhood ends, in contrast to the desire to at least sometimes swing on a swing. Even if you live outside the city and you have them, banal bad weather can become an obstacle. But the hanging chair right in your living room does not depend on any weather conditions and gives comfort and a feeling of relaxation at any time. Make this unusual piece of furniture the protagonist of your interior and build a whole composition of accessories and textiles around it.

Floral motifs in a new way




Floral wallpaper is associated with a country house or grandmother’s curtains in the kitchen, but do you like fashionable and contemporary interiors? So you just haven’t found the right floral ornament. Believe me: wallpaper with floral motifs can be not only delicate and vintage, but also modern, bright and even a little daring. Step away from the traditional interpretation of floral wallpaper and find ones that reinterpret the pattern.

Unusual coffee table




A coffee table is not only a stand for books, magazines and a TV remote control, but also something that can make the interior unusual and interesting. Bright colors, bold geometric shapes, non-trivial materials – don’t be afraid to try something new and stand out with a seemingly insignificant detail like a table near the sofa. Daredevils can try really shocking options: for example, build an aquarium into the coffee table, as in the first photo.

Non-trivial textures




The whole set of feelings is always involved in our perception of anything. Entering a room, we evaluate not only the combination of colors, pieces of furniture and accessories, but also smells, sounds, and most importantly – textures. Remember, sometimes what the furniture feels like is more important than its color, size or shape.

That is why, when choosing a sofa or an armchair in the living room, pay attention to its texture. Use bright, self-sufficient materials (velvet, corduroy, soft leather) and don’t forget about the details: planned roughness and abrasions in the right places will only make the furniture more interesting.

Accent wall




As a rule, the accent wall is the one that we see first when entering the room. This means that it immediately catches the eye and should instantly attract attention. This is one of the most widespread and beloved by designers wow factors in the interior, because a person forms the first impression in 10-15 seconds, and this time is quite enough for the accent wall to fulfill its function. As a decoration, you can choose bright wallpaper, block color, mosaic and in general everything that you like and seem interesting.

The big picture




Big, bright, beautiful – such a picture cannot fail to attract attention. Decorate your living room with an unusual portrait, classic landscape, impressionist reproduction or abstract work – depending on your taste. Be sure to hang it in a prominent place so that it immediately grabs attention and tells a story right from the doorway. The canvas can be supplemented with a beautiful frame or hung on the wall just like that – especially if it is a poster or a painting in a modern style.

The element of surprise




Finally, let’s talk about the essence of any wow factor. First of all, this is something that amazes the imagination – that means, it surprises. And best of all, this effect can be achieved by the element of surprise: something unusual, something that we do not expect to see in the living room or we meet here very rarely. It can be a large slate board (which we are used to seeing in the apartment, then at least in the kitchen), a beautiful terrarium for plants, a “settlement” of succulents, an old telescope, or a collection of vintage posters and postcards that filled an entire wall.